How to Attract a Fortune 500 Buyer
“Brock Weatherup has sold his businesses to large strategic buyers three times,” shares Sam Thompson a Minneapolis business broker and the president of M&A firm Transitions In Business. “This episode Brock shares his methods to get in front of a Fortune 500 buyer. He also talks about the risks you take with common shares.”
Selling their business to a Fortune 500 company is a dream for many founders. Strategic acquirers often pay the most because they can integrate your business into their larger ecosystem. It’s rare to pull off even once—Brock Weatherup has done it three times.
In this episode of Built to Sell Radio, Brock reveals the strategies that helped him attract Fortune 500 buyers like PetSmart and Petco. This episode is a roadmap for anyone that wants to sell their business to a strategic acquirer.
What you’ll learn:
- Why being an owner (not just a CEO) puts you in control of the cash
- How owning a larger share of a smaller business can yield bigger returns
- The steps Brock used to get on the radar of Fortune 500 companies
- The risks of being a common shareholder when investors have preferences
- How to get buyers to speed up their diligence process
If selling your business to a top-tier acquirer is your goal, you can’t miss this episode.